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Posts Tagged ‘sustainability’

Team Edward? Team Jacob? Team Earth!

Written by Chris Coletta | June 30th, 2010 | Add a comment

Drama! Intrigue! Squealing pre-teens! Hundreds of millions of dollars at the box office!

We’re talking, of course, about the latest installment in the popular “Twilight” film series. The movie comes out today in the U.S.

(What, pray tell, does this have to do with the environment? Maintain the faith, reader.)

For the uninitiated, the “Twilight” movies are based on mind-bogglingly popular books by Stephenie Meyer. They center on a girl named Bella (Kristen Stewart in the movies) who falls in love with a vampire named Edward (Robert Pattinson). Just your straight-forward girl-meets-Dracula story … except there’s a werewolf named Jacob (Taylor Lautner) who also competes for Bella’s affections. Ruh roh.

As you might imagine, their feud over the brooding Bella means that Jacob and Edward don’t get on too well.

This tussle between the two characters has led real-life “Twilight” fans to form what they call “Team Edward” and “Team Jacob.” These are groups of “Twilight” aficionados who prefer one character over the other (never mind poor Bella, who, you’d think, should get to make her own choices). And it’s serious business. People are fiercely loyal to their choice. Yankees v. Red Sox has nothing on this.

All of this brings us to our point. Whether you’re on Team Jacob or Team Edward – or Team I Don’t Care About This Movie – you’re also on Team Earth. All of us are on Team Earth. We all share our planet. And we’re all in charge of keeping it – and, because people need nature to thrive, ourselves – as healthy as we can.

That’s the sort of thing even a hormonal vampire and a hormonal werewolf can agree on.

Interested in doing your part? Read more about our team and find out what you can do to make the world a better place.

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U.S. Military Keeps Up its Green Efforts

Written by Chris Coletta | May 10th, 2010 | Add a comment

You might recall that it was a big deal, a few years ago, when the Army released a report on sustainability – the first effort of its kind by the U.S. military. It deserved to be. It represented a serious commitment to the planet by U.S. military leaders, people who think every day about keeping their country secure.

Since then, you’ll be pleased to know, the military’s efforts at getting greener have continued.

By way of example, CleanTechnica points to solar-power efforts by the Marines and the Air Force. The former recently announced a device, roughly the size of a suitcase, that allows Marines to harness solar power in the field – helpful when you’re in places with unrelenting sun like, say, Iraq or Afghanistan.

The Air Force, meanwhile, has signed a $3.5 million contract to add solar and other renewable forms of power into the grid for its portable, modular bases that can house thousands of troops in the field. The goal is to reduce fuel consumption by 25 percent – and, the Air Force says, potentially save lives by reducing the amount of fuel that must be transported to the field from elsewhere.

Now, $3.5 million is a fraction of a fraction of a fraction of the U.S. military budget. That’s sort of obvious, but it’s worth mentioning. Also obvious: War is not good for the environment. There are many steps left to be taken.

It remains pretty cool, not to mention telling, that military leaders take the environment so seriously. They’re not just blabbing about “energy security” – they’re taking action to make it a reality.

If the U.S. military can use less energy, so can we. Home energy use represents a serious percentage of an individual’s carbon footprint.

Let’s form like Voltron and turn our individual actions into a powerful fighting force for the environment.

Take action today.

(Photo credit: http://www.flickr.com/photos/usarmyafrica/ / CC BY 2.0)

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